This assignment will discourse about the company Dominos Pizza with the scenario Online Ordering System that the Domino ‘s Pizza is utilizing this system presently. First, an debut of the company and the definition of Online Ordering System are discussed. The process for telling a pizza online from Domino ‘s Pizza will be explained and the maps of the Online Ordering System, the cyberspace database will be discussed every bit good. Furthermore, advantage and disadvantages will be clarified in this assignment. Impact of the engineering toward the Domino ‘s Pizza, identify and the similarities and differences of Domino Pizza covered by the faculty subjects were discussed and recommendations for Domino ‘s Pizza were provided and decision is given in this assignment.
Domino ‘s Pizza, Inc is a planetary pizza bringing corporation headquartered in Ann Arbor, Michigan, United States. Domino ‘s is the second-largest pizza concatenation in the United States. Domino ‘s presently has about 9,000 corporate franchised shops and Malaysia has 47 shops across the full state. Domino ‘s pizza served chiefly pizza, pasta, lily-livered wings, bread-sticks, cinnastix and a assortment of drinks.
In 2003, Domino ‘s Pizza makes the Domino ‘s Pizza officially website and on-line telling installation. The Domino ‘s Pizza guarantees the client receive the hot, fresh and great tasting pizzas within 30 Minutes. Domino ‘s is the lone pizza company that guarantees the order will get within 30 proceedingss at client doorsill or a free regular pizza verifier will given to the client.
Definition of Online Ordering System:
Online nutrient ordination services are web sites of local eating houses and nutrient co-ops set up for clients to choose from the synergistic bill of fare provided so as the telling procedure can take topographic point. In order for telling to take topographic point, any kinds of cyberspace capable devices which support complex web pages are used. Peoples usually use computing machines to entree into the nutrient web sites and topographic point an order. Similar to telling consumer goods online, on-line nutrient ordination services besides allow consumer to register and continue an history at the Domino ‘s Pizza web site in order to do frequent telling convenient. A consumer will look for favorite eating house, browse from available points, and choice bringing or pick-up. Payments could be made via recognition card or hard currency. Partial of the payment will be given to the online nutrient company. The innovator eating houses to follow on-line nutrient ordination services are corporate franchises such as Domino ‘s Pizza and Pizza Hut.
First, the client needs to travel the Dominos functionary web site, www.dominos.com.my. The enrollment as a Dominos member is necessary if the client order pizza via online for the first clip. First measure of the registry procedure is come ining the street name to turn up the client bringing reference accurately for the bringing. After registered, snap on the “ Order Now ” button. A log in box will start up on the screen inquiring for the client username and the watchword. After login the client is able to get down to order on desired nutrient or drinks. Once finished ordination, chink on “ submit ” . An electronic mail for confirmation will be sent to the client. Once verified, the bringing will direct to the client ‘s location within 30 proceedingss. After buying the pizza, client can maintain path of their pizza by GPS Tracker offered by Domino ‘s Pizza. Payment is made subsequent to the client when the Domino ‘s employee delivers the pizza to the client.
Ordering nutrient online is going a norm for eating houses which offer takeaway and bringing orders. Online nutrient ordination is designed as it is cost effectual yet an efficient system to fulfill the eating houses demands. The system is besides designed for its ultimate flexibleness and public presentation. The clients will be able to entree into the company bing web site and browse at their bill of fare and select and put their orders on what they desire. Once the client has confirmed their order, the system will either electronic mail or facsimile the client ‘s order to the eating house.
The online telling system besides enables clients to order yearss in progress and the system will carry through the order at the specified clip. The online telling system has been constructed to manage big sums of orders at the same time to forestall the system overload.
This system is besides flexible in a manner, whereby clients are able to put on-line orders rapidly, with merely a ‘click ‘ comparison to the tradition where orders were taken through the phone. More clip and cost will be saved telling online as phone measure is charged harmonizing to the clip the phone is on the line. The system was used intended to run into the demands of all of the clients.
Online ordination is easy and convenient yet they have more to better on their online telling system. It is good that online telling system has linked the clients ‘ information with the database of the system which facilitates the ordination of clients. In add-on, clients ‘ information could be tracked easy from their database quickly if they are regular clients.
With the bodyguard in of the twenty-first century, several of persons have found out that it is fundamentally easier to buy goods online. This depends on the consumers ‘ penchants. Some people feel unsecure purchasing points online because they can non hold physical touch or sight with the points they wish to purchase. In this instance, some people prefer to hold the pizza directly from the oven when it is served.
Online telling provides extra client service such as bringing to the finish that they have requested for. Customers can see the full bill of fare and all particular offers via official website though online. The system records clients ‘ orders when buying has taken topographic point. Extra services are provided to clients for illustration like estimated bringing carryout times and track their pizza ‘s place utilizing the GPS Tracker accessible on the web site.
When telling via online, even throughout a busy period such as tiffin or dinner clip, clients would non hold a job in reaching Domino ‘s Pizza and puting their orders. The clients merely need to order via online and the system will automatically bring forth and set it on waiting line.
Online ordination records and shops past records of orders made and allows the clients to see them anytime during their on-line ordination session. These records will hive away at the database.
The biggest advantage to order pizza online is that the client can salvage a batch of clip and attempt. Customers can make up one’s mind to finish their orders within seconds or take their clip the client wants. There are no clip bounds for them to finish their orders, therefore, clients can take their clip to order. Alternatively of be aftering out clip in day-to-day agenda to travel out and do a purchase, the consumer can alternatively travel to the web site when they have a free clip at work or at place tardily at dark, and look up the merchandise that the clients are sing to buy. The clients can see the full bill of fare and can order any combination of nutrient while the monetary values are displayed and calculated as they go. It is much easier for a client who is wished to do big and complex orders online because the client can order in patiently, see the options, and cipher different pricing strategies.
Consequently, a client can take a expression at merchandises tardily at dark. Even though the Domino ‘s Pizza shops have closed for the dark, clients can put orders for the following twenty-four hours while the web site still running and available to do pre-order. This means that even after a long twenty-four hours at work and traveling back place to meal with household, the client still have clip left to travel on-line and expression for the merchandise they want to buy. The Internet is there is unfastened 24 hours 7 yearss, and is ever willing to allow the client to come do pre-order.
By traveling online, the client do non hold to worry about the fusss, such as when they decide that it is clip to look into out, they do non hold to blow the excess clip line uping in line. By telling online, the client can besides take advantage of trades that are merely offered to online clients, and frequently find merchandises that would n’t be available at a walk in shop and particular offers are given to online clients. Customers who order pizza online are proven to order more because they do n’t experience headlong while telling, as the client frequently does over the phone when utilizing phone order.
In add-on, on-line ordination increases the sum of clients who visit the Dominos Pizza functionary web site. It besides additions client satisfaction and trueness throughout the company. Due to its convenience of on-line buying service, client purchase frequence besides may increase. The company eliminated or decreased labor costs associated with manual order taking due to engineering computerise replaced labour use. For the Domino Pizza Company, the online telling system accepts both online and traditional vouchers to pull more clients.
Mackay ( 2008 ) claimed that “ Customers who order on the web tends to order more because they have a bill of fare in forepart of them. ”
With cyberspace, there will be fewer mistakes on the orders or miscommunication among clients and the employee who taking orders. Compare to phone call ordination, on-line telling pizza brand fewer errors. When during the phone call order, the client may order incorrect point without recognizing it. The pronunciation of certain words might take to order the incorrect merchandise. Besides, it provides timely service. The system examines all nutrient orders prior to the completion and corrects human mistakes. Besides, with this system, the enrollment of on-line invitees is utilised to make valuable selling runs.
Online Ordering provides the fantastic solution for office tiffin orders. The clients can orders without the fuss of utilizing phone call to order the pizza. The client can take their clip and acquire the pizza in clip. The Domino ‘s Pizza web site warrants that the message, publicities and add-on offers are good delivered to the clients.
In fiscal factor, online telling system increase the efficiency and cost effectivity of the telling operations. For the advertizement, it can make easy or upload publicities to the Domino ‘s Pizza web site. For case, this system can increase the client ‘s guest cheque automatically by client electronic mail by proposing approaching sells for extra merchandises. Online telling additions in gross revenues of goods in the Domino Pizza Company.
The tendency of shopping online, particularly telling pizza online has bit by bit been important in the last decennary and on-line Sellerss are expected to hold betterments on the volume of gross revenues after website characteristics and services altered. There is no uncertainty that the clients can happen great trades online and so many different merchandises which may non be even available in regular shops. By the manner, there are certain disadvantages of on-line ordination.
Normally when we shop from a regular shop, we can travel straight to a sales representative face-to-face to ask and clear up our uncertainties sing the nutrient we telling. It is possible that clients would hold a incorrect thought of what the merchandises and services is about as the clients and the employee can non cover face-to-face for a clear account.
Another disadvantage is that a batch of companies which sells online province that client have to pay for the transportation and bringing charges depending on the weight of the merchandise the client orders. Merely a few companies with web sites offer free transportation services while some companies provides free transportation services merely if the client has a entire purchase of monetary values transcending a certain sum. The shipment fee charged frequently is one of the grounds that clients would non wish to order goods online and does non vouch that the goods delivered will be in good form.
However, a company must see on the mark market they would wish to concentrate on advancing their merchandises and services to. The aged are most improbable to order goods online due to their cognition of runing a computing machine. Therefore, if the mark market includes the aged, a traditional service has to be provided to them.
Online connectivity issues are the greatest disadvantage for on-line ordination. The clients add points in on-line shopping cart, enter information and imperativeness “ submit ” . The verification screen might clip out when the cyberspace has an unstable connexion. The online clients would non cognize whether the order has been made or non while recharging the page may do several charge or several orders.
Furthermore, clients may besides do human mistakes, such as telling the wrong point. This can happen when the client efforts to put an order. The client may hold by chance clicked on the incorrect point while puting their orders through the web site. Even if the consumer chinks on the right merchandise and provides an accurate merchandise figure at that place may still be mistake made in the ordination procedure if there are options associated with the point. This job can be instead upseting because the consumer will acquire agitated when the wrong point is received and hence, loses clients ‘ trueness towards the company.
Another disadvantage is that buying online would intend that personal information has to be given to the company when buying is taken topographic point. Some companies take advantage of this characteristic. By buying on the Internet, the client would hold to take the hazard of holding their information taken by on-line companies and misused. Though this is a really rare happening, it is more likely to go on online, than in individual. To avoid personal information from being exposed, clients would normally look for a trustable company to buy goods from.
More frequently, what people dislike about online buying is that bringing services are merely restricted to certain countries. As a consequence, people populating in rural countries are at a disadvantage whereby they will necessitate to travel to the finish whereby the company is able to present.
Impact of the Technology
Domino ‘s Pizza is the first pizza bringing company that launch online telling system and one of the most recognizable pizza trade names in Malaysia. Online ordination has been great in this epoch of clip, where communicating taking topographic point thru the cyberspace.
The company stated the pizza that order via online in Malaysia take up approximately 8 to 10 per centum of the overall gross revenues. On norm, Domino ‘s sells over one million pizza day-to-day across the planetary. The engineering helps the Domino ‘s Pizza addition great gross over other rivals like Pizza Hut which offer on-line bringing service every bit good, McDonald and Nando ‘s which order by phone call.
Technology has hurriedly taken over many occupations whereas engineering besides creates new occupations towards the organisations. Due to the execution of the online telling system for the Domino ‘s Pizza, the company might necessitate some web developer to keep the web site and the database. The administrations leading and directors need to be alteration and they recognise the demand to accommodate and alter in response to their vision, purpose, stockholder outlooks and consumer gustatory sensations for illustration the Domino ‘s Pizza demand to put new ordinance and IT codification of behavior to pull off the Domino ‘s Pizza web site.
Dominos Pizza makes usage of E-commerce, intending minutess over the cyberspace, telling nutrient online can be an illustration, pizza- a client ‘s favourite, and extra bill of fare points includes lily-livered finger`s, fresh salads and sandwiches. At the terminal we all enjoy all the benefits that the cyberspace serves to the Domino ‘s Pizza.
The Domino`s Pizza uses a high-velocity connexion to entree the cyberspace, and with usage of the cyberspace they have a sphere name, www.dominosoline.com. By the usage of the cyberspace is the ultimate tool in selling, means they can make an even wider population.
Domino`s have they ain web site that they operate on is unafraid and hence digital certified therefore supplying the user to shop safely. They have built unafraid cyberspace architecture to safeguard the informations that they collect on-line, illustration can be advertisement boards.
The Dominoes Pizza uses cyberspace browsers to surf the web and consists of other utile characteristics which are used to do telling a pizza every bit easy as possible, apart from that you can make everything on their site from shoping the bill of fare and telling a particular pizza`s and moreover tracking the client pizza in existent clip from order to bringing.
In footings of difference we see that E-mails sent to clients by the Domino can non be replied back therefore it help in extinguishing the hazard of geting any Spam without the demand to do usage of freeware or encodings.
This System does non integrate confab services, newsgroup or message boards to any user. The System does non integrate any file transportations over the cyberspace, be it downloading or uploading.
Harmonizing to the similarities and the differences, we see that the advantages and the disadvantages of utilizing telling online ; several recommendations are advised to be considered by Domino`s Pizza for them to heighten their services and operation and public presentation.
Ordering nutrient online should be more dynamic and helpful to the clients by enabling them to direct instant messages to the clients advising them on off orders via electronic mails, phones or facsimile informing them about the dynamic alteration, and supplying them with other executable options.
The interface of the telling nutrient online should be implemented to back up more functionality like integrating tighter security steps. This will let the user to hold more interaction with the system and prove the system of its fullest potency.
Ethical & A ; Legal Issues
Computer Ethical motives
Computer moralss is the moral guidelines that govern usage of computing machines and information systems. For illustration, unauthorised usage of computing machines and web, package larceny, information truth, rational belongings rights which is the rights to which Godheads are entitled for their work, codifications of behavior and Information privateness
Harmonizing to James H. ( 2000 ) , computing machine moralss is the survey of the nature and societal impact of computing machine engineering and the corresponding preparation and justification of policies for the ethical usage of engineering.
Information privateness is one component of the computing machines ethnics. Domino ‘s Pizza Malaysia acknowledges and respects the privateness of persons. This policy covers the personal information that Domino ‘s Pizza and its franchisees hold and locate the manner in which Domino ‘s Pizza and its franchisees will utilize, manage and protect the client personal information when the client visit any of Domino ‘s Pizza websites, or topographic point an order with one of the shops.
In extra, Domino ‘s Pizza is concerned about the information truth of clients. Domino ‘s Pizza will take sensible stairss to guarantee that the personal information collected is accurate, complete and up-to-date. The client can entree and request rectification of any personal information refering the client at any clip. The client may besides bespeak that the personal information be deleted at any clip. Domino ‘s will take sensible stairss to protect personal information from abuse, loss and unauthorized entree, alteration or revelation.
A assortment of ways to safeguard personal information is put ining a cooky director to filtrate cookies. A cooky is a little informations file sent from a web waiter that is stored on the computing machine ‘s difficult thrust. Cookies allow the client to acknowledge their computing machine while the user is on the web site and custom-make the client online experience and do it more convenient and browse the website browse faster for the client. This file enables to track visitant to the web site and records certain informations refering that visit, such as the web pages that the client viewed in order to entree to the web site. The usage of cookies by Domino ‘s Pizza enables the waiter to enter the client preferred linguistic communication for voyaging the web site and better the functionality of the web site. Cookies are besides utile in leting more efficient log-in for users, tracking dealing histories and continuing information between Sessionss.
Most web browser applications for illustration Microsoft Internet Explorer have characteristics that can advise the user when the computing machine receive a cooky or prevent cookies from being sent. If the users disable cookies, nevertheless, the user may non be able to utilize certain individualized maps of the web site.
When Domino ‘s Pizza receives or sends informations via its web site, it uses recognized industry criterion encoding engineering. Encoding is the interlingual rendition of informations into a secret codification. Encoding is the most effectual manner to accomplish informations security. To read an encrypted file, the authorised individual must entree to a secret key or watchword that enables the user to decode it. Unencrypted information is called obviously text whereas encrypted informations is referred to as cypher text. Domino ‘s Pizza is utilizing Voltage Security ‘s Secure-mail encoding bundle to protect internal and external company e-mails.
Harmonizing to Anderson ( 2007 ) , the director of web security of Domino ‘s Pizza, he claimed that the move is portion of a corporate-wide information loss bar enterprise to avoid inadvertent loss of private or proprietary information. He realised that e-mails being sent to spouses and providers, such as insurance suppliers, may incorporate information like societal security Numberss that must be encrypted before directing. The determinations about encoding will be made based on pre-set policy, non by persons on a one-off footing
Secure-mail will automatically flag electronic mails with sensitive informations and code them automatically prior to directing. Recipients will be able to read protected messages without holding to download and put in client package.
This image demo how the encoding plants
Image Beginning: hypertext transfer protocol: //www.outsourcing.st/uploads/images/public-key-encryption-example.gif
Privacy Torahs have been set by Domino ‘s Pizza for illustration like how Domino ‘s Pizza collects client information and how they use client information. As Domino ‘s Pizza continuously better and spread out their services, the policy might alter from clip to clip. Whenever necessary, look into the website regularly to remain informed of any updates. The policy is effectual as from December 2009. Domino ‘s Pizza militias the right to modify or supplement the policy at any clip. If a stuff alteration to the footings of this policy is made, Domino ‘s will post a notice on its home page and a nexus to the new policy.
Domino ‘s Pizza does non supply personally identifiable information to unaffiliated 3rd parties for their usage in marketing straight to the client. Domino ‘s Pizza may utilize unaffiliated companies to assist it keep and run its web site or for other grounds related to the operation of its concern, and those companies may have the client personally identifiable information for that intent. Personal information that the client submit to Domino ‘s may be disclosed to a 3rd party such as the providers who are employed to supply some of the services such as get offing houses. For illustration, if the client topographic point an order via our cyberspace order system, the client inside informations will be passed on to VeriSign, who receive the client recognition card inside informations for cyberspace order payment. VeriSign is a unafraid internet payment gateway that secures the client recognition card figure during transmittal.
Domino ‘s will non roll up, usage or unwrap sensitive information such as information about racial or cultural beginnings or political or spiritual beliefs except with the client specific consent or in the fortunes permitted in the Malayan privateness Torahs or any other related Torahs in Malaysia.
The client can protect their privateness by fill in necessary information on enrollment signifiers, discount and guarantee. The client can restrict the sum of information provide to the web sites, fill in merely needed information. The client is encouraged to put up a free electronic mail history and utilize this e-mail reference for merchandiser signifiers such as telling a pizza. In add-on, mark up for e-mail filtering through the Internet service supplier or utilize an anti-spam plan, such as Brightmail. Do non answer to spam if necessary.
Before I start to compose about similarities and differences between the security issues and Domino ‘s pizza telling online, we should cognize the first end to security issues maintain users safe and Domino ‘s pizza online need this service to salvage clients information from loss or harm.
All of the security that Domino ‘s Pizza executes and makes usage of it is to win the clients trust. Domino ‘s company attempt ever to derive the client and security companies by supplying appropriate for the users.
All of them looking for reclamation thoughts, offers and Inventions like new formulas for pizza and such us security plan scans the files and codifications and automatically go through to the company site on the Internet and to compare these codifications and the company will regenerate the information. All of them need the computing machine.
Viruss, worms and Trojan Equus caballuss hurt the security and injury Domino ‘s pizza online besides because Domino ‘s company utilizing cyberspace and company want save Privacy such us security the amendment or alteration within the Software Protection. All of them has specifically plan.
All of them use internet explain, Domino ‘s usage cyberspace to do ordering easy for all people who utilizing cyberspace and besides order what over the people want from Domino ‘s. Security fabricate because the people how use cyberspace demand to salvage the information besides Domino ‘s company need the security to salvage informations from bargain or loss.
Challenge and Competition. Security companies compete with each other in the services companies provided for the user to derive users satisfaction and besides Domino ‘s company utilizing advertizement in Television, newspapers and net sites compete with Domino ‘s many companies and eating houses such as pizza hut obstinate rival for Domino ‘s.
Domino ‘s pizza online
Security is package. The chief benefit of the plan is a firewall that works to protect the device during work on the Internet and this wall protects you from hackers
Domino ‘s pizza is restaurant best services through company web page
Security is really of import and indispensable to salvage the information off from the participants and hackers.
Domino ‘s pizza is non of import, because there are many eating houses that provide the same services besides, hence one can non loss anything from non eating from pizza remainder eating house.
Protection service and Information systems and forestall any individual from come ining except by permission of the user to our system
Service petition and this service is available to bespeak through the web site
Problems in security:
All off Virus & A ; Anti-Virus, Kaspersky, Nod32, Norton and AVG did non make full flawlessness each of them has many defects and mistakes such us plan size and some of them has the belongings to cancel without permission from user or some of this brand system decelerate.
Steping into the universe of modernisation, bulk of the services are being computerized and programmed in a specific system to simplify and cut down labour work. It is a wise determination for Domino ‘s to follow on-line nutrient telling system due to its convenience and user friendly.
Domino ‘s web site which provides online telling besides have saved profile of signed up clients, including full name, contact figure and besides complete reference for bringing. It prevents errors of jotting down the inside informations if clients order through phone call. Besides, Domino ‘s have besides kept a record of old orders so that clients can mention to old choice of their favorite pizzas.
This on-line telling service will doubtless pull more clients because Domino ‘s allow clients to put an order via cyberspace today and petition for bringing on another twenty-four hours. The bringing clip is besides available at any clip harmonizing to clients ‘ demands from 11.30am boulder clay 11.30pm.
Another great service provided in on-line ordination service is Domino ‘s have specifically engineered the “ Great Pizza Service Tracker ” that provides clients an up-to-date position from the minute clients place orders to the minute the pizza leaves the shop. The position starts from order placed, fixing, baking, pugilism, wadding, ready for bringing, and in conclusion the pizza is ready for presenting.
In decision, Domino ‘s has successfully keeps their client loyal is partially due to the broad use of on-line nutrient telling service. This service has non merely minimise errors while puting an order, it has besides provides maximal satisfaction for clients during the choice of nutrient.
Harmonizing to our research about Domino`s Pizza, several recommendation are advised to be considered by the company to better their services and operation public presentation:
Domino`s company needs an effectual advertisement construction or program, in this instance it will better client dealingss. The domino`s company needs to increase the velocity and efficiency of pizza devising, hence means that they can get by with larger sum of clients and holding long client dealingss.
Domino`s company should look into how the employees are making for illustration how they analyze the public presentation of the company. Employees are required to interface straight with the clients to better better apprehension ; another thing is that the employees need to do certain determination in the company instead than waiting to be told what to make and how to make. For Domino`s to be successful, the employees need to work hard so that they can make the aim the company. I will urge the employees should be made happy for illustration, good working status and to be treated reasonably.
Domino`s company needs to better on their gross revenues which at the terminal will necessarily take to more net income and celebrity besides. The Domino besides has to interrupt in and spread out and make good in the Malaysia market.